Dual Specialization

Marketing Specialization

  Semester III   Semester IV
303 A Marketing Research 404 A Services Marketing
304 A Integrated Marketing Communication 405 A Marketing Strategy and Relationship Marketing
305 A Distribution and Retail Management 406 A Product and Brand Management
306 A Consumer and Organizational Buying Behaviour 407 A International Marketing
307 A Sales Management and Personal Selling 408 A Virtual Marketing



Finance Specialization

  Semester III   Semester IV
303 B Advanced Financial Management 404 B Indirect Taxation
304 B Direct Taxation 405 B International Finance
305 B Advanced Financial Services 406 B Risk and Insurance Management
306 B Banking and Financial Services 407 B International Marketing
307 B Security Analysis and Portfolio Management 408 B Virtual Marketing



Human Resource Management Specialization

  Semester III   Semester IV
303 E Labour Laws I307E  Organisational Development 404 E Labour Welfare
304 E Industrial Relations 405 E Labour Laws II
305 E Personnel Administration – Applications and Procedures 406 E Strategic Human Resource Management
306 E Training and Development 407 E Emerging Trends in HR Practices
    408 E Case Studies in PM and IR



Computer (InfoTech) Management Specialization

  Semester III   Semester IV
303 C Software Engineering 404 C Emerging Trends in Information Technology
304 C Relational Data Base Management Systems 405 C Software Project Management
305 C Visual Basic and Oracle 406 C Business Applications
306 C Enterprise Resource Planning (ERP) 407 C Information Systems Audit
307 C Programming 408 C Internet Technology



Production and Materials Management Specialization

  Semester III   Semester IV
303 D Inventory Management and Material Requirements Planning 404 D Operations Strategy
304 D Modeling Techniques and IT for Operations Mnagement 405 D Technology Management
305 D Supply Chain and Logistics Management 406 D Quality Management
306 D World Class Manufacturing 407 D Project Management
307 D Productivity Management 408 D Strategic Sourcing



International Business Management Specialization

  Semester III   Semester IV
303 F International Marketing 404 F International Business Operations
304 F International logistics and Supply Chain Management 405 F Foreign Exchange Management
305 F Environment and Global Competitiveness 406 F International Financial Management
306 F International Regulatory Environment 407 F International Diversity Management
307 F Export and Import Procedures 408 F Business Ethics and Social Responsibility



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